A Guide Through the
Legal Jungle Trivia Question
Mary has a business in which she sells potatoes that are grown in Idaho. Mary is trying to decide on a name for her business that will give her strong trademark. She has chosen two potential names:
Mary’s Idaho Potatoes and Maidpotes. In which name is Mary likely to have the stronger trademark and why?
- Mary’s Idaho Potatoes, because the name says exactly what the product is and who is selling it.
Mary’s Idaho Potatoes, because the name is simple and easy for consumers to remember.- Maidpotes,
because the name is distinctive and no other Idaho potato seller is likely to have the
same name. - Maidpotes,
because the name is one word instead of three.