Tag: trade secrets versus patents

  • Still a Secret?

    A Guide Through the
    Legal Jungle Trivia Question

    The
    “secret ingredient” in Coca-Cola is a popular American mystery and has been
    carefully and successfully kept under-wraps. Why has Coca-Cola chosen to keep
    this ingredient as a trade secret instead of applying for a patent?

    1. Applying for a patent is too expensive.
    2. A patent would allow exclusive use of the
      ingredients for only a limited period of time.
    3. Keeping it a secret increases Coca-Cola’s
      popularity.
    4. The ingredient is a controlled substance, and Coca-Cola would rather not release that information.

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